Era of Good Feelings Essay

The Era of Good Feelings was the title of the period after the war of 1812 between the years of 1815 and 1825. The accuracy of this label however, is not accurate. During this era the United States of America were in a period of economic problems, political turbulence, and a mixture of rapid expansion and division. It is hard to believe that this time period was one of Good Feelings with an economy that kept many people very poor while only a few were able to profit much. In document A, John Randolph addresses congress in 1816. He states that it is unjust, to aggravate the burdens of the people for the purpose of favoring the manufacturers. He is referring to the inequality between the manufacturers or factory owners and the agriculturalists or farmers. Many taxes during this era were placed on the agricultural industry. This taxation left many farmers in the middle and southern colonies struggling. The level of poorness rose for them while in the urban areas factories and corporations that ran them were running in the ring of pleasure and could fatten upon them. In Document B, John Calhoun says, the extent of the republic exposes us to the greatest of calamities disunitywe are rapidly growing this is our weakness and our strengthlet us, then, bind the republic together with a perfect system of roads This suggests the size and distance of our growing nation was going to be another source of disunity. Because of the distance and lack of roads and other means of transportation, communication and trade between regions lessened and they became more distant. Trade was such an important factor in the economy and binding the nation. The reason that this disunity and sectionalism is such a calamity is that the last thing that the United States wanted or could stand to see was rebellion and a break in the Union. Because the agriculturalist label encompassed such a large part of the American population, the inaccuracy of the title of this Era becomes evident. Politics, being a very important topic in this time period, was caught in turmoil and became divided. In 1819, the Supreme Court heard the case between McCulloch and the state of Maryland over the right to create a bank. In Document D, John Marshall rules that states have true sovereignty and that the general government is subordinate to that of the states. This  division creates disunity and breeds sectionalism among states and regions. The disunity created threatened the nation later on and could be blamed for inciting rebellion. In Document G, Anna Hayes Johnson writes to her cousin in North Carolina about the convictions and executions of a number of leaders in her area. In all probability the execution will not end under 100, but I was told yesterday that the prisoners had been heard to say that even should there be 500 executed there would be still enough to carry the work into execution. It does not specify for what they are convicted exactly but I would not consider civil u nrest where hundreds of people are being executed to be a defining feature of an Era of Good Feeling. Earlier the division and expansion within the nation was mentioned; it is a very important factor in this time period. It influences the accuracy of being able to title this era as one of Good Feelings. In Document 1, it is clear that during the years of 1815-1825, the pattern of presidential election outcomes went from an effectively unanimous turnout for James Monroe to a fairly divided one in 1824. In 1824 the New England states were won by John Q. Adams and Andrew Jackson won many of middle and southern states. We can infer from this that sectionalism was forming in different regions of the country, especially between the north and south. In the expansion of the United States westward many people were encouraged or thought to move into these areas for more land, mainly to farm. From Document E, it is clear that the majority of the population was located in the northwest in and around the major cities. This is another division that promoted sectionalism. This expansion would have only strengthened the economy but the disconnection between the city-dwellers in the north and the farmers and plantation owners of the south created further disunity. The Era of Good Feelings was a period of great stress on United States. The economy began separating into distinct groups, one which under congressional tax sanctions grew richer, and the other poorer. Parties and regions began to identify themselves separately and a schism was formed in the union. The dangerous, rapid expansion of the United States also fueled the sectionalist separation which foreshadowed an even larger calamity of rebellion and war. Overall, the time period between 1815 and 1825 could not have been justly or  accurately named The Era of Good Feelings.

A view on Edward Snowden’s case Essay

American security consultant working for NSA on behalf of Booz Hamilton consulting Leaked top secret US and UK govt surveillance programs data to press bcoz of his â€Å"conscience† Charges on him of : espionage, theft of govt property. Leaked it to Guardian. Also, Nuremberg 1945 act says that â€Å"individuals have international duties that transcend national obligations of obedience. Therefore individuals have the duty to violate domestic laws to prevent crimes against humanity† Daniel Ellsberg did similar expose in 1971, releasing US decisions on Vietnam war, and was also awarded in 1978 â€Å"Gandhi Peace Prize†. These â€Å"Pentagon papers† revealed that US knew it was gonna lose the war and that casualties would be higher if it continued. Snowden applied for political asylum in 20 countries but each was indirectly threatened by US. A hero, dissident, traitor, whistle-blower, and a patriot. Snowden made contact with The Guardian in late 2012. Left Hawaii for Hong Kong on May 20, 2013. Iceland was his choice but could not make it coz of fear of being interdicted. A 5min movie Verax was also made showing his successful hiding in Hong Kong 20 applications for asylum. Temporary asylum of 1year in Russia which could be renewed annually. Granted on August 1st Reactions: US National Intelligence chief calls it reckless. Obama dismisses him but still calls him no patriot and Americans were better off without knowing about the surveillance activities. Also, NI chief says it was good coz we needed the debate on secutiry vs privacy since long-time. Bt LAVABIT, an email service provider used by Snowden had to be shutdown after they felt they were going against the grain of being for the people â€Å"What makes us different from other countries is not simply our ability to secure our nation,† Obama said. â€Å"It’s the way we do it, with open debate and democratic process.† If that’s so, then Edward Snowden should be hailed as a hero. There’s simply no doubt that his leaks led to more open debate and more democratic process than would’ve existed otherwise. Obama reluctantly admitted as much. â€Å"There’s no doubt that Mr. Snowden’s leaks triggered a much more rapid and passionate response than would have been the case if I had simply appointed this review board,† he said, though he also argued that absent Snowden, â€Å"we would have gotten to the same place, and we would have done so without putting at risk our national security and some very vital ways that we are able to get intelligence that we need to secure the country.†

Culture’s Impact on Education and Development Essay

Children’s participation in education is considerably influenced by several different cultural customs and tendencies. In my opinion, culture signifies a common set of beliefs and values. Different school systems practice what their particular culture believes in and how their culture believes education should take place and be taught. Different cultures have a complete diverse set of expectations for what they believe â€Å"normal† school behavior consists of. It is important for teachers to understand and to take into consideration these different cultural tendencies. One of the strongest roles played on an individual’s disposition of accepting their school’s discipline is the influence of their individual culture and family background (Feinberg & Soltis, 2004). For instance, a teacher who is unaware of the differences between cultures might construe a child’s behavior as disrespectful and misbehaving. However, the child views and considers their behavior as normal. In many cases, due to the fact that these cultures are hard to recognize, students do not always understand why their teachers are punishing them and categorizing their behavior as ill-mannered and inappropriate. Once children are placed in their school environments, what happens next? Every child in the world deserves an equal right to education. Unfortunately, today’s world faces a very critical issue. Children are not receiving the adequate and plentiful education in which they deserve. While in third world countries, there is a tremendous amount of children who are not attending school, today’s world faces an even larger issue. In Africa, for instance, attending school can be very dangerous due to the prevalent amount of violence that takes place both in and outside of the school environment. As author Jonathan Jansen explains, â€Å"Opportunity to learn might be less achievable than full enrollment† (Jansen, 2005). That is to say, the more pervasive problem facing the education of today’s developing countries is not quite the access to schools, but the things that occur once the child gets inside those schools. Furthermore, it is imperative that educators truly understand the distinct histories and ideologies concerning the cultural tendencies of groups as well as the education and learning. In America, maintaining eye contact while having a conversation with someone is considered a sign of respect. In contrary, the cultures of different countries, such as Asia and Africa, view making eye contact with an authority figure or elder as disrespectful and in appropriate. With that being said, we can visualize how easily misinterpretations are made between students and teachers of different backgrounds and cultures (â€Å"Non-verbal communication,†). The Japanese teacher’s approach to the students’ disputes, in the article about Japan, certainly surprised me. From past personal experience, whenever I would find myself in the middle of a dispute there was always an adult alongside to help resolve it. From elementary school to high school, there were constantly authority figures that would intervene as soon as a dispute between students was recognized. In contrary, the Japanese teacher in the reading emphasized that she restrains herself from intervening disputes because she’s afraid of sending the wrong message to the children. She doesn’t want them to think that they can’t handle and take care of themselves in any given situation. By intervening, she stresses that it would interrupt the children’s experience with complex situations and resolving things upon themselves (Tobin, Hsueh & Karasawa, 2009). References Feinberg, W., & Soltis, J. (2004). School and society. New York, NY: Teachers College Press. Jansen, J. (2005). Targeting education: The politics of performance and the prospects of ‘Education For All’. Non-verbal communication. (n.d.). Retrieved from http://webcache.googleusercontent.com/search?q=cache:JMDMvvI0abkJ:sitemaker.umich.edu/356.kyprianides/non-verbal_communication &cd=10&hl=en&ct=clnk&gl=us Tobin, J., Hsueh, Y., & Karasawa, M. (2009). Preschool in three cultures revisited: China, Japan, and the United States. Chicago, IL: The University of Chicago Press.

321KM Sales and Merchandising Essay Example | Topics and Well Written Essays - 2750 words

321KM Sales and Merchandising - Essay Example Moreover, the study has also focused on the buying and the sourcing strategies that are implemented in the modern retail segment. Buying and sourcing through the appropriate use of suppliers and vendors and the importance of obtaining an effective relationship in between them in order to obtain organizational benefits have been highlighted within this paper. Additionally, the importance of effective merchandising plan and modern merchandising techniques have also been focused throughout the study in relation to the leading cosmetic retail chain, Sa Sa. Table of Contents 1 Executive Summary 2 Introduction 4 Analysis of Operating Context of Retail Management 5 About Sa Sa 5 Store Location 6 Category Management 7 Pricing Strategies 8 Store Design and/or Infrastructure Management 8 Buying and Sourcing Strategies 9 Benefits of Strategic Sourcing 11 Merchandising Strategies 13 Visual Merchandising 14 Recommendations 15 Conclusion 17 Works Cited 18 Introduction With the immense growth in th e retail sector, managing personalization and ensuring constant up-gradation of merchandising strategies are among the fundamental tools in order to achieve a significant position for a modern day organization. In the context of increasing competitive scenario in the retail merchandising, the organizations need to focus on the personal needs of the consumers along with making available the requisite products within the stores. The strategy can help the organizations to develop their customers’ attention by providing fresh products along with making it easy to manage the stock keeping units of the store. The process also assists to customize each store appearance for identifying the needs of the local consumers along with their buying behaviors. Moreover, the method is also supportive in terms of preserving consistency and brand reliability of the retail organizations within the competitive retail segment (Lash, â€Å"How to Successfully Manage Retail Merchandising and In-Sto re Advertising Campaigns†). The paper intends to analyze about the retail management framework of Sa Sa International Holdings Limited (Sa Sa) cosmetic retail group and its various perspectives of retailing its products including store location, category management, pricing strategy along with its store design. Moreover, the study also includes the buying and merchandising strategies of this retail chain organization with regard to the perspectives of retail management concept. Analysis of Operating Context of Retail Management About Sa Sa Sa Sa International Holdings Limited (Sa Sa) is one of the leading beauty product retailing groups within the Asian market. The organization deals in more than 600 brands including health and beauty products, skin, hair and body care products along with make-up products and perfumes through its more than 250 retail units. Sa Sa has been able to flourish its business growth with the concept of â€Å"one-stop cosmetics specialty store† by providing a large number of consumers with a huge collection of both exclusive and own branded beauty care products. The organization also has its online retailing service for the customers along with employing effective marketing tools in order to provide services through its various stores (Sa Sa International Holdings Limited, â€Å"Who We Are†). In the context of retail management concept, the chain retail organizations are associated with the geographically dispersed units that are organized by the headquarters of the retail enterprise. The various forms of chain retailing network may include holdings, sole-ownership and

Alice in Wonderland (2010) Movie Review Example | Topics and Well Written Essays - 750 words

Alice in Wonderland (2010) - Movie Review Example Tangled and highly dynamic plot creates a favorable medium for Tim Burton’s fantasy. ‘Alice in Wonderland’ combines literary traditions of English classics, surrealism, Burton’s fantastic style, and 3D animation. The animators strived to cover a broad target audience – little children, teenagers, youth, having-many-children families. As any high-quality commercial product it should meet requirements of the large audience. Besides, the film is the next lure for Johnny Depp admirers. As in his previous works, Tim Burton’s gothic and mystical style left its mark on the film. ‘Alice in Wonderland’ is built up on the opposition of the worlds of goodness and evil. Deck of cards (Red Queen, Stayne) embody the world of evil and chess – the world of goodness (White Queen, Alice, Mad Hatter, White Rabbit). The same concept of contrast was applied in ‘Corpse Bride’, where the main hero simultaneously lived in two worlds. Positive heroes struggle against cruelty, aggression and injustice of the Red Queen’s court. This is Burton’s extraordinary 3D world, full of contrasts, bright colors and absurdity. Excellent performance of actors completes the picture. For example, Helena Bonham Carter’s performance in the movie is outstanding, because all the scenes where she is present with her funny appearance with a big head and heart shaped lipstick, it seems hard for the spectators to concentrate somewhere else.

Discussion Essay Example | Topics and Well Written Essays - 250 words - 64

Discussion - Essay Example oblem identifies significant effects on the students, with possible secondary effects on the students’ ability to concentrate on their studies and the students’ health. An empirical study of 195 students established significance of homesickness and effects such as depression, sexual behavior, and consumption of alcohol. The study that focused on moderation effects of religion on impacts of homesickness established significance of religion (Longo, 2010). Other effects of homesickness are isolation, inability to focus on studies, and stimulation of preexisting psychological disorder among students (Thurmber and Walton, n.d.). The data establishes significance of homesickness among college students and identifies its burden on students’ academic potentials and their health. I believe that effects of homesickness such as involvement in irresponsible sexual behavior, as Longo explains that more than 30 percent of his research participants engaged in unprotected sex, e xplains risks of sexually transmitted diseases while depression suppresses the students’ cognitive potentials. Longo, G. (2010). Homesickness in college students: The moderating effect of religiousness on the relationship between homesickness and Maladjustment. Retrieved from:

United States of America vs Ike Brown Essay Example | Topics and Well Written Essays - 1000 words

United States of America vs Ike Brown - Essay Example This essay will summarize the complaints and evidence of that the Government presented against Ike Brown, his defense, as well as comment on the strangeness of this situation, that is, of the government using the voting rights act to prosecute a black man for the violation of white voter’s and candidates rights. The fundamental complaint against Ike Brown by the United States government is that he abused his position as chair of the Democratic Committee in his county to unfairly stop white voters from participating in the primary elections when they had the right to, and unfairly persecuted white candidates who were running in those elections. Some of the governments allegations simply attempted to demonstrate that Brown had a strong bias towards white candidates – this includes statements by Brown criticizing black voters who chose to vote for white candidates, and other acts of outspoken intimidation such as naming a list of white democrats who he discouraged to vote in the election. They also accused him and the committee he chaired of many procedural violations such as mis-handling the counting of absentee ballots, and allowing campaigning within and around polling stations. They also demonstrated that the elections committee violated state policy by only having about six percent of the polling officers for the Democratic primary be white, even though twenty percent of the Democratic population was white, though with a sample size as small as polling officers and a country of only about 11,000 people, it is hardly surprising this disparity could exist. A great deal of the government’s evidence thus simply tried to show that Brown had a preference for black voters, polling officers and elections officials. But the bulk of their evidence rests on absentee balloting laws, and the Government’s assertion that Brown abused absentee balloting procedure in order to both favor black candidates and prevent white voters from participating in the electoral pr ocess, as well as manipulating assisted balloting procedures to favor black candidates. Mississippi state election law has two features that are meant to make elections more accessible: absentee balloting and assisted balloting. Both have strict controls. Absentee balloting is for people who, for some reason, are not able to be present, for instance if they are in school out of state or deployed with the armed forces, but there are strict controls on what excuses allow a person to use an absentee ballot. Assisted balloting is when someone else assists the voter in filling out their ballot, which is only allowed to be done in the case of blindness, physical disability that prevents someone from being able to vote, or demonstrable illiteracy, and who have requested assistance in filling out their ballot. The US Government provided evidence that Brown violated these procedures. The Government contends that Brown accepted and actually even pursued absentee ballots from black voters who were currently living within the county and had no reason whatsoever to vote via an absentee ballot. Furthermore, they presented witness testimony that these ballots were filled by people other than the voters (assisted balloting) despite the fact that the voter was in no way disabled or illiterate and had not requested assistance in filling out their ballot. The government contended that Brown and his associates essentially filled in absentee ballots for black people who were unlikely to vote, brought the ballot in favor of a black candidate for them to authorize, and then sent it away. In some cases they

Parental Involvement Educational Outcomes Essay Example | Topics and Well Written Essays - 500 words

Parental Involvement Educational Outcomes - Essay Example A good example provided is parental education a socio-economic status. Schneider, Keesler and Morlock state that research confirms that students whose parents completed higher education levels performed better academically. This is because the parents have set a standard for their children; therefore, children work hard to attain an equivalent of or more than their parents’ achievements. Berthelsen supports the idea that the academic achievement and social adjustments of many children depends on the parent’s expectation on the child’s academic achievement. Berthelsen states that the involvement of families and schools in a child’s academic progress guarantees higher achievements in school. Schneider, Keesler and Morlock consider the relation between family structure and children learning. According to the authors children in single parent families most times experience negative developmental outcomes. This is due to the huge parental responsibilities burdened on the single parent. This limits the time the parent spends with the children. As a result, this affects the children’s learning and social skill. Barbara, Keesler, and Morlock explain that the emotional involvement and interaction of both parents does affect a child’s emotional growth, and cognitive development (Schneider, Keesler, and Morlock, 2010). According to Schneider, Keesler and Morlock (2010) parental action determines a child’s cognitive and social development. The authors point that children who are securely attached to their parents or caregivers embody a sense of freedom when exploring their environment. Exploring allows a child to learn social skills, language skills and acquire a sense of responsibility On the other hand; abusive parents tend to lead their children into adopting an avoidant attachment behaviour, which prevents a child from discovering their surroundings. According to a report by Toronto public health department children who experience positive parenting

Pit bull (dogs) Essay Example | Topics and Well Written Essays - 250 words

Pit bull (dogs) - Essay Example Researchers state that dogs are not born aggressive or their aggression is not dependant on the breed they belong to. A study was conducted by Casey and fellow researchers who identified that dogs did not show aggression towards the family members of their keepers until the dogs were directed to do so or were trained to act aggressive against family members (Casey 60). Another reason due to which Pit bull can be kept as friends is that they are very near and loyal to their owners and are highly social. They love making friends and are easier to train and can be kept throughout the life. ASPCA states that if a pit bull goes through proper social training then they make the most intelligent as well as nonaggressive pet dogs (Owens 24). A third reason for keeping pit bull dogs as pets is that these dogs are highly loyal to their family members and are one of the best protectors. These dogs have the ability to bark really loud and due this they are able to keep strangers and trespassers away from entering the house of their owners. Pit bull dogs should be kept as pets because they are harmless and it is myth that because they belong to the bread of aggressive dogs they are aggressive in nature since birth. Pit bull dogs should even be kept as pets because they are very social if they are provided with proper social training and they do not harm family members instead are very effective in scaring away strangers and trespassers. Casey, R.A, B Loftus, C Bolster, G.J Richards, and E.J Blackwell. "Human Directed Aggression in Domestic Dogs (canis Familiaris): Occurrence in Different Contexts and Risk Factors." Applied Animal Behaviour Science. 152 (2014): 52-63.

GLOBAL BUSINESS STRATEGY - IMF Essay Example | Topics and Well Written Essays - 1250 words

GLOBAL BUSINESS STRATEGY - IMF - Essay Example 3. State holds the authority of law and establishes adequate procedures. 4. The power of state has to be distributed and fragmented among different centers. Power at one center should be minimized. 5. Last, state eradicates the fragmentation of powers by dejecting the system of check and balance. Economic Nationalist Theory This theory focuses on developing, flourishing, and guarding national economies. It is widely used in the cases of world markets. Upsurge in the growth of national economies as a result of increased exports created the reality of national economies. This theory emphasizes that there must be a domestic control on capital formation, labor, and economy even if it requires imposition of quotas and tariffs to restrict the movements of goods, labor, and capital. The notion has been generated from the idea that a country would perform better if its local industries were protected from the international competitions. Some of the measures for implementing on this theory in clude Import Substitutions, Protectionism, and Mercantilism. Under this theory, the government or the state has extensive control on trade and economic matters. Currency depreciation, tariffs, export subsidies, and quota restrictions are some of the methods utilized by government to pursue economic nationalism. Structuralist Theory According to this theory, the disparities among economies of countries are a result of previously derived power relations. This theory advocates an emphasis on an economy with its interrelations with other elements and its totality rather than segregated elements in isolation. For example, the world economies in essence are intrinsically linked resulting in many economic problems as well. International Monetary Fund (IMF) International Monetary Fund (IMF) was developed in 1945 as an international organization. The primary purposes of this organization are: Promoting global exchange and monetary stability Facilitating the balanced growth and expansion of i nternational trade Aiding the development of multilateral system for prevalent transactions Nelson, (n.d.) stated that during the devaluation of Brazilian Currency, though it looked financially sound but the conditions that IMF provided them to follow were difficult to implement. In order to deal with the issue of inflations, Brazil introduced fixed exchange rate. IMF imposed those conditions for two reasons. First, to keep interest rates high so that foreign investors keep their investment in Brazil. Second, these interest rates would decline the growth of thereby reducing overall demand. If the economic nationalist theory would be implemented then the country would have full control on its economy and would not require any other institutions’ condition. In contrast to that, liberal theory undermines the sovereignty of Brazilian country over its economy and urges to outsource its department to an external, more competent organization. As per structuralism theory, the reason due to which Brazil is compelled to fulfill conditions of IMF is its past relations with this organization. Corning (n.d.) stated that the rescue package provided by IMF were not promising. A week after the IMF bailout, the Korean financial market experienced decline of 27% against dollar. Consumers were in panic as businesses and banks paralyzed. It was also

Image of the Native American Essay Example for Free

Image of the Native American Essay In this brief introduction, the image of Native Americans can perhaps be overly simplified that all Europeans treated them bad. That is not the case because many native people were friendly and wanted to share with their newfound friends. Somehow, the circumstances began to go wrong for some Europeans and natives. This essay will discuss three main points about the depiction of the natives and their relationship with the Europeans. A. Christopher Columbus story of dealings with the Native people in Hispaniola. B. Even Bradford discusses his first contact and the Indian’s aloofness. C. Additionally, the difference in the illustration of Native Americans compared to Columbus and Bradford. Unsurprisingly, Columbus made friends with some of the native tribes in Hispaniola, although many of his comrades resented his relationship with the native people. Those tribes did not show any antagonism or aggression towards the new arrivals in the beginning. Yet, the situation between the natives and the Europeans took a turn for the worst; the Europeans ordered them to relinquish all gold metal and to supply women from their tribes (Baym, 2008, p.24). As time passes, Columbus resurfaced in 1494 scrutinizing the untenable state of affairs of the natives forcefully submitting to an unruly and disagreeable group of settlers. This on-going problem with the Europeans brought no hope for the natives to establish a friendly and equal long lasting relationship. However, Columbus discussion of the problems in Hispaniola, were alike in various ways compared to Bradford’s account of the natives. Similarly, Bradford discussed their encounter with the Native American as fleeting in the beginning. Their search for other people like themselves proved unsuccessful because no other Europeans were in the surrounding area other than nearby Natives. Some Native people kept hiding or running away from Bradford and his party most likely having to do with earlier problems with infectious diseases (Baym2008, p. 64). As things began to progress for the Separates, some of their tools were stolen by the natives and was unable to retrieve them back until they met with a native that spoke a little English (baym, 2008, p. 68). This native was known as Samoset, who came directly into their place of dwelling and spoke have hearted English to communicate with the Pilgrims. Thereby, establishing an open relationship with the Natives, which brought a new beginning for â€Å"Thanksgiving† between the Pilgrims and native people through sharing and thanking God (Baym, 2008, p. 71). Nonetheless, the contrast was quite different in the â€Å"Contact and Conflict section† compared to Bradford and Columbus. Moreover, many Native Americans communicated and formed friendships with prominent leaders in the military. Military leaders such as Sir Jeffery Amherst and Henry Gladwin did not honor the same alliance the Natives had with the French because of their personal hatred (Baym, 2008, p. 207). However, this interpretation of the â€Å"Native American Contact and Conflict† (baym, 2008, p. 206) does differ from Columbus first contact and Bradford’s friendship with the natives. Despite the conflict with some of the high officials among the British military, the natives continued to remain friendly and neutral. Yet, the natives began conforming to the ways of the Europeans by reading and writing through Samson Aukom. As a result, he believed this would help his people to communicate effectively and have a closer relationship with God (Baym, 2008, p. 210). However, Pontiac dreamed his people had left their old ways and their French brothering for the new way of the British people. In Conclusion, the deceit and deception against the natives were not among all Europeans. A select few did not want the Native American people to live on the land the British wanted for the crown. Even the mutinous Spaniards tried forcing natives to submit, as slaves did not hold well with Columbus. Additionally, Bradford’s account reveal many times the native people could have been attacked, but later they were openly embraced to form long lasting friendships. Based on Nina baym’s account of the natives, not all native people were mistreated, but other Spaniards did mistreat some of the people. It was a time of curiosity and new territory for both sides, although they worked very hard to maintain their bond. Nonetheless, the relationship between the Native Americans has been rectified, although many died during a time of exploring and creating new foundations on both sides.

Does Shakespeare successfully present Henry V Essay Example for Free

Does Shakespeare successfully present Henry V Essay My interpretation of a hero is somebody who is sincere and caring. They must be polite and well mannered. Someone who is strong and has a strong will in a tough situation. A person who is heroic, fearless, brave and courageous all rolled into one. A person who isnt afraid to say what they believe in. They must be confident and determined to follow something through to the very end and to fight for what is theirs. A person who is a good speaker and can put their point across to an audience. They must be prepared to make sacrifices as part of their job. Although all of the above things are important attributes of a hero I think there are two more important attributes. The first is to be loyal. To be loyal to your friends, family and country. Without loyalty there can never be trust. The second is the ability to change. To realise there is something wrong with you or your attitude and to do something about it. Ely and Canterbury talk about one of these attributes in Act one Scene one of the play. The ability to change. Shakespeare writes about one of the main attributes of a hero in the very first scene. When Canterbury looks back on the prospect of Henry being a King he says that, The courses of his youth promised it not. Canterbury believes this because as a youth, His companies unlettered, rude and shallow, His hours filled up with riots, banquets, sports, And never noted him any study. As Henry grows older though, never was such a sudden scholar made. Henry changes because he knew he had to. That takes determination and courage. No matter what anyone said he followed it through and did what he had to do. In the very first scene of the play Henry is already being talked about before we have even met him. Shakespeare has done this because he is giving Henry a real heros entrance, just like in any good film, he is telling the audience who he is and what he does. Canterbury and Ely are setting the scene and trying to make his entrance seem dramatic. Shakespeare does this to tell the audience that Henry is a well-known and well-talked about person. In other words Shakespeare is showing the audience that Henry is powerful. In Act one Scene two Henry is introduced to us for the first time. A first impression of him would be that he is very diplomatic and polite. Sure, we thank you. My learned lord, we pray you to proceed. Later on in the scene though, when the French challenge him he does not turn it down. Henry is pondering whether to stake a claim to the French throne. When he is sent a mocking gift of, Tennis balls, my liege. He acts on his instincts and declares war on France. This is very brave because it leaves him open to criticism and it could turn out to be the wrong decision. In Act two Scene two Henry finds out that three of his lords, and friends, are traitors. He is upset by this, What shall I say to thee, Lord Scroop, thou cruel, Ingrateful, savage and inhuman creature? Although they are his friends he knows that he must, Arrest them to answer to the law. They are his friends but like any hero he must make sacrifices. Being a hero isnt just about fighting or being brave its also about thinking about and helping others. In Act three Scene one Shakespeare shows Henry giving a moving speech to his soldiers outside the walls of Harfleur. Once more unto the breach, dear friends On, on you noble English Be copy now to men of grosser blood, And teach them how to war Cry God for Harry, England and Saint George! Henry just doesnt go into battle and expect everybody to win. He knows how they must be feeling and he tries to encourage them. Henry also demonstrates that he is willing to do everything that his job entails. Shakespeare shows the audience another heroic quality by, instead of sending one of Henrys soldiers to do something for him, he writes it so that Henry does it himself. This is shown in Act three Scene four when he says, How yet resolves the governor of the town? This is the latest parle we will admit, Therefore to our best mercy give yourselves. Henrys strong words push the Governor of Harfleur to give in. As soon as Henry and his army are let into Harfleur he is showing good initiative by already thinking about the next stage, Upon the soldiers, we will retire to Calais. Shakespeare shows the audience again of Henrys heroism by showing us he can be polite and that he has good manners. How now, Llewellyn? Camest thou from the bridge? Although Henry is like a friend to his soldiers, just like a hero Shakespeare shows us that Henry must face up to his responsibilities. Bardolph has been caught stealing and he says, We would have all such offenders so cut off in our marches through the country there be nothing compelled from the villages. Even though things arent going as well as they should be Henry doesnt give up. In response to Montjoys offer for him to name his ransom he says, My army but a weak and sickly guard. Yet, God before, tell him we will come on Through France himself and such another neighbour stand in our way. Yet again in this extract of a speech Henry shows his strong beliefs in God. All of the above quotations came from Act three scene seven. Shakespeare makes the play very dramatic by using a chorus at the beginning of every act. These are very effective because it gives the audience a taster of what is going to happen but not enough to explain the act fully. This means that the audience want to know what is going to happen and when something does happen it makes it all the more dramatic. In Act four Scene one Shakespeare presents us the audience, with Henrys many heroic qualities. Not showing any signs of worry or weariness he tries his best to raise the morale of his soldiers. There is some soul of goodness in things evil For our bad neighbour makes us early stirrers, Which is both healthful and good husbandry. Henry also shows us like any hero or any person that he has feelings. He borrows a cloak and walks around the camp asking people what they think of him. King: Then you are a better man than the king. Pistol: the kings a bawock and a heart of gold, a lad of life, an imp of fame, of parents good, of fist most valiant. Later on in an argument (while in disguise) with Bates Henry stresses, I think the king is but a man as I am. The violet smells to him as it doth to me. Shakespeare shows the audience that Henry has a different side to his personality, he is caring and understanding. Rather proclaim it, Westmorland, though my host That he which hath no stomach to this fight Let him depart. He then shows us that he isnt just all talk and that he is brave by saying, We few, we happy few, we band of brothers-For he today that sheds his blood with me Shall be my brother. Henry again refers back to his belief in God by saying, Take it, brave York. Now soldiers, march away, And how Thou pleasest, God, dispose the day. He shows us this in Act four Scene three. You know when someone is a real hero because another person compares him or her to an already famous hero. Shakespeare does this in Act four Scene seven when Llewellyn compares Henry to Alexander, If you mark Alexanders life well, Harry of Monmouths life is come after it in incident well. Later on Henry shows again that he does have feelings. All of the boys guarding the luggage have been killed, I was not angry since I came to France Until this instant. When Henry knows that they have won the battle he is not boastful; this is another great attribute of a hero shown very clearly to the audience by Shakespeare. Instead he says, Praised be God, and not our strength, for it. He then shows that he is not afraid to show everybody his roots. I wear it for a memorable honour, For I am Welsh, you know, good countryman. Even though he is enjoying the moment of winning he has to get on with his job, Bring me just notice of the numbers dead On both our parts. Once again Henry refers to God, To boast of this, or to take that praise from God, Which is His only but with this acknowledgement, That God fought for us. During the battle Shakespeare uses another dramatic device by using very short scenes whilst everyone is fighting. This means that everything is constantly changing and the audience doesnt know what is going to happen next. It also builds up tension because Shakespeare is moving from one camp to the next. One minute you are in the French camp then the next you are in the English camp. After winning the battle Henry has to get back to his duties as king. Shakespeare shows the audience this side of Henry to show us that he is not just wrapped up in the glory of winning, he instead shows us that he is a true hero and still will face up to his responsibilities. Peace to this meeting, wherefor we are met. He then shows that a hero is just like any other man by trying to court the French kings daughter, Katherine. Fair Katherine if you will love me soundly with your French heart I will be glad to hear you confess it brokenly with your English tongue An angel is like you And therefore tell me, most fair Katherine, will you have me? After agreeing the peace treaty Henry says, prepare we for our marriage The above quotations were taken from Act Five Scene Two. Overall I think Shakespeare has been very successful in presenting Henry as a hero. He is everything a hero could be. He has shown the audience that a hero could be sitting amongst them, that a hero is just an ordinary man or woman. The audience can relate to this because one day they themselves know that they could be a hero. I also think that the play was more effective in Elizabethan times than it is now. This is because when Shakespeare wrote this particular play Queen Elizabeth was coming to the end of a very successful rein and she had no one to succeed her. The Elizabethan community were very worried that there wouldnt be anybody as good to take over, especially not a man. Shakespeare then wrote this play showing a truly heroic, male King. This raised the hopes of the Elizabethan people and made the play much more effective and much more popular.

Development of Luxury Products: Montblanc

Development of Luxury Products: Montblanc Dissertation subject: a. Montblanc. Its development in the luxury industry OK b. The Montblancs brand extension in the luxury industry OK c. Montblanc brand: from a specialised luxury brand to a global luxury brand 2.  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Dissertation issue / key question: a. Did Montblanc, a specialised luxury brand in the writing instrument segment, extend its perception of luxury brand to its other product categories? OK b. Has Montblanc, a specialised luxury brand in the writing instrument segment, been successful in extending this perception to its other product categories? 3.  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Literature review: a. Definition of luxury: * Different points of view * Key words/concepts (to be tested in the survey) b. Definition of luxury brand c. Concept of diversification strategy: * Objectives * Types * Drivers to be successful (consumer perception / reaction) * Performance (to which extent) * Montblanc:    strategic diagnosis (SBU) d. Brand extension    Luxury brand perception: * (How to measure it? Consumers reaction) 4.  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   The research: a. Key question: can a specialised luxury brand extend its perception of luxury brand to other product categories? The case of the Montblanc brand.Today, is Montblanc a global luxury brand (not anymore a specialised luxury brand)? Therefore how was it possible? Well know reputation in its core business (for quality, design, social status) and the choice of neighbouring segments. b. Hypothesis: Montblanc is today an established global luxury brand. Montblanc is a clear example of a successful brand extension. How was it possible? (Reputation, tradition, quality, Montblanc extended its way of doing business based on quality and style next to its outstanding reputation in its historical core business) 5.  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   The research: a. Objective: To prove that Montblanc has been able, in a relatively short time, to become a global luxury brand. 6.  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   The research method: a. Which is the information to be collected in order to answer the issue discussed within our work and to verify the hypothesis?    the consumers perception of the Montblanc brand (the only boss) and the point of view of the Montblancs managers (figures on diversification mix, and resources allocated) b. How to collect the data (survey, interviews)? c. Which is the pitch of the research? Luxury sector, Montblanc and its major competitors in jewellery / watches / leather categories, luxury brand current and potential consumers. Becker, Howard S. (1998), Tricks of the trade, How to think about your research while youre doing it, The University of Chicago Press. 7.  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Analysis of the research findings: a. Analyse and understand the collected data    as usually it helps identify some factors that may answer our issue, although often these elements are not complete b. Criticise the research method and its limits (limited sample) 8.  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Conclusion: a. Buyers of Montblanc products (not only writing instruments): confirm the hypothesis b. Buyers of only Montblanc writing instruments    to gain tradition in watch and jewellery segments requires times although a good quality but not impossible c. Montblancs managers: good results so far. Recommendations: a. Montblanc has to go on investing in its diversification strategy because failing in doing so would be highly risky for its brand perception among the final consumers. Could Montblanc extend its perception to other product categories? Not right now: low resources and need to be definitively established as a luxury brand in key categories such as watches and jewellery. Write: * la probl ©matique involves the key question, the hypothesis of the research and the elements / factors which will help to develop the chosen subject.This first part includes the definition of the subject, the review of the literature (plus bibliography), the question, the hypothesis and the method of the research other than the action plan. * Final dissertation: develop the different topics without any linking parts, add these linking parts, further develop underestimated parts and cut what is useless. Add the table of contents, bibliography, appendix, etc. Executive Summary * The research and its Interest * The key question and the hypothesis * Research method * Major findings * Conclusion * Recommendations The purpose of this research paper is to investigate if and how a specialised luxury brand can extend its perception of luxury brand to other products categories. Being the luxury industry so wide of dimensions, the researcher decided to focus on one specific brand: Montblanc. This choice permitted to closer define the pitch of the analysis in order to carry out a reliable and feasible research that might prove the success of the diversification strategy pursued by the Montblanc brand. Montblanc represents, indeed, an interesting case study to show how the diversification strategy can be an effective tool to increase the luxury brand perception among the final customers. Montblanc, market leader for what concerns the writing instruments, has been striving during the last few years to definitively become a global luxury brand. To do so, Montblanc entered many different segments of the luxury world, such as leather, watches, fragrance and eyewear in the last â‚ ¬Ã‹Å"90s and the silver jewellery at the beginning of the 21st century. Moreover, a couple of years ago, Montblanc stepped forward into the fine jewellery business which is seen as the critical step in its strategic development to attain the full status of global luxury brand. In order to verify how the Montblanc brand is viewed and perceived in its competitive environment, the researcher adopted both a quantitative and a qualitative research method. On one hand, a customer survey consisted of XXX questions was developed. This survey submitted to actual and potential customers had the objective to impartially investigate the customer perception of the Montblanc brand. On the other hand, in-depth interviews with some Montblancs managers were carried out. The interviewed, who represented different levels of the Montblancs management, allowed the researcher to gain a full picture of the Montblanc brand and its strategic movements. Moreover the direct comparison with the Montblancs management was important to identify on which resources and competences the final recommendations could be based. For practical purposes, this study can be divided in five major parts: 1. the first part outlines the theme and the key question of the research paper; 2. the second part concerns the review of the literature as regards the following points: the definition of luxury and of luxury brands, some approaches to measure the brand perception / the reasons why people buy luxury goods (status-laden or conspicuousness-laden), and the diversification strategy. This part will be concluded with an in-depth analysis of the Montblanc brand; 3. the third part gives a fulfilling view of the undertaken research with particular attention to the objective, the hypothesis and the research method; 4. the fourth part covers the relevant findings coming from the analysis of the research results; 5. the last part presents the conclusions of the study and the researchers final recommendations to the brand. The theme of the research paper Luxury and the Montblanc brand gives an important insight of the key constructs at the core of the work. In first position one finds the term luxury whose meaning and definition are almost fuzzy. It is the reason why, this work will examine some important findings coming up from the literature so wide in this respect, at the end of which some major traits of the definition of luxury will be underlined. Especially, the literature review will cover the evolution of the definition of luxury all along the recent history. To be noticed that, the construct of luxury will be also investigated in the survey submitted to the final customers and also in the interviews to the Montblancs management and other practitioners of the luxury industry. This research, carried out by exploring both the customers and the professionals point of view, enriches the research itself and helps to get a good understanding of the major characteristics emerging nowadays about this fascinating concept. To be clarified that this study, focusing on the Montblanc brand, is related to a part of the luxury market such as t he accessories, jewellery and watches segments. The second part of the theme of this study is represented by three words: the Montblanc brand. This recalls two topics. The first one refers to the term brand. By revising the literature, a definition of brand will be proposed. In this respect, there are not important doubts and we will briefly comment the definition of brand recently provided by Jevons (2007). Nevertheless, some issues may arise for the definition of luxury brand which is obviously related to the construct of luxury. The expression the Montblanc brand as a whole, moreover, puts the attention on the leader German brand whose unmistakable star logo is worldwide the icon of quality and excellence. As previously said, the researcher chose a specific brand to be able to concretely study the fundamental question of his research paper that will be clarified in the next lines. To be noticed that the two parts of the theme title luxury and the Montblanc brand are tied up by the conjunction and that underlines the strict link between luxury and the Montblanc brand. Nevertheless, this link requires a further consideration because it can be misleading if not misunderstood. Which is the real mean of this linkage? There are no doubts that Montblanc is a luxury brand; but is it a specialised luxury brand or a global luxury brand? This question is strictly connected to the core issue of this master thesis. More precisely, the driver question is if a specialised luxury brand can extend its perception of luxury brand to other product categories. In order to answer this key issue, the researcher chose to study a well-known brand which has been pursuing a diversification strategy to become a global luxury brand. The construct of diversification strategy will be explained from a literature point of view. Moreover, an in-depth analysis of the Montblanc brand and its strategic business areas will be undertaken by applying some tools learned during the studies at the ESCP Europe especially during the modules of strategy and of strategic diagnostic. This becomes fundamental to better understand in which kind of diversification strategy Montblanc is engaged and to give a wide knowledge to the reader about the brand itself. To conclude, herein the reasons why the student chose this theme for his master thesis. There are three major reasons bringing to this choice. The first one refers to the luxury world. The construct of luxury, albeit widely analysed in the literature, remains somehow mysterious. Today, the definition of luxury is strongly evolving mainly due to the economic uncertainty mostly caused by the financial crisis of 2008. Therefore, although the probability to uniquely define luxury is very low if not nil, the challenge to better understand what luxury is/means/represents/is perceived nowadays represents to the researcher a great topic of interest. His interest in luxury is also nourished by the will to work in this sector in the upcoming future. This surely stems from the professional experiences made by the student as part of his studies within companies (Montblanc and Concord) operating in the jewellery, watches and accessories segments. Indeed, during these experiences, the student was impressed by this world rather mysterious where the care of the smallest detail makes a huge difference. The second reason concerns the Montblanc brand. The researcher had the chance to work for five months at Montblanc International, at the Headquarter in Hamburg within the Jewellery Category Department, and for three months at Montblanc UK, in London within the Retail Department. During this extremely positive experience, the student discovered in-depth this fascinating brand, from its tradition to its vision, from a strategic and more operational point of view. Surely the experience personally gained at Montblanc became highly useful in the development of the research and mainly in the analysis of the brand and of its strategy. Moreover the ongoing meetings/interviews with the Montblancs management had a double advantage. On one hand, it enriched the content of the study and on the other hand helped the student maintain the contacts with a firm that is at the top of his personal ranking of his employment research. The third reason concerns the strategic aspect behind this theme. Indeed, the diversification strategy pursued by Montblanc offered to the student the possibility to develop this construct often used/abused by luxury brands to extend their perception of luxury and, as a consequence, to finally increase their revenues. The diversification strategy has often been the object of strong discussions, mainly for what regards the results of pursuing this strategy and the ways of implementing it. This work has got the objective to rationalise the different types of diversification strategy and to investigate this theoretical concept on a concrete case study, thanks to the study of the Montblanc brand. This research will focus on the key factors of success or failure standing from the analysis of the diversification strategy pursued by Montblanc. Did Montblanc, a specialised luxury brand in the writing instrument segment, extend its perception of luxury brand to its other product categories? This key question gives a stricter view on the content of this research paper. This study will focus on the strategic development of a specialised luxury brand as Montblanc was/is in the writing instrument segment since its origin. In detail, the research has got the purpose to investigate how the Montblanc brand is nowadays perceived from the final customers. The findings coming up from the customer survey will help the researcher evaluate if the Montblanc brand is still perceived as a specialised luxury brand or if its image has developed to the status of a global luxury brand. The customers responses represent indeed the most reliable feedback to assess the degree of success of the diversification strategy pursed by Montblanc in the last years which has brought the brand to operate in relevant luxury segments such as leather, watches, fragrance, eyewear and jewellery next to the historical business area of writing instruments. At a second stage, the customers responses will be compared with the Montblanc managements point of view in order to verify if some discrepancies exist. This step is important to get a full picture of the Montblanc brands standing. Then, after an accurate presentation of the research, the student will point out the major findings in order to draw his conclusions about his study. The conclusions will include the major factors of the diversification strategy pursed by Montblanc to extend its perception of luxury brand to other segments in the luxury industry, in addition to the fields of improvement coming out of the research. Finally this research paper will present the students recommendations which will take into account the strategic objectives standing out from the interviews with the Montblancs management and also the Montblanc brand perception outlined by the customer survey. In the next pages, the student will study, by starting from the literature review, some key concepts at the core of this research paper which include: * the definition of luxury and its evolution; * the definition of luxury goods; * the definition of brand and of luxury brands; * briefly the different approaches to measure the brand perception among the final customers.> the reasons why people buy luxury goods (status or conspicuousness); * and the presentation of the diversification strategy: the objectives, the different types, the advantages and the drawbacks, the risks, and the key success factors. The literature review, as said, will be completed by the contextualisation of these constructs to the Montblanc brand. At this stage the Montblanc brand will be studied in order to give all the required basics to launch the following research. In order to better define the constructs at the core of this research paper that will give the background of the following research, an in-depth literature review will be made. Four major concepts will be discussed thanks to the support of different literature material which includes insights from books, articles, management and fashion websites and personal references in terms of power point presentations, excel documents and excel files. The activity of research consisted mainly in going through the databases accessible from the Intranet at ESCP Europe in order to directly access to a wide range of reference material. The definition of luxury The first part of the literature review regards the construct of luxury. Luxury has always been a central field of research. Indeed its specific characteristics have attracted the interest of the researchers all along the history. However, albeit the meaning of luxury is widely discussed in the literature, researchers did not come up with a commonly accepted definition of this construct. For sure, it is not possible to uniquely define luxury. Simply, the words do not seem to be able to describe what luxury means. In this respect, the literature leaves this concept shrouded in mystery. This research paper will face the definition of luxury by going through different steps. At the beginning some different definitions of luxury will be put forward by touching its literal and economic meaning, and also by exploring some philosophical and social interpretations. Then, an interesting brief explanation of the etymology of the term luxury will be presented. Afterwards, the history of luxury will be outlined before entering in more detailed considerations regarding the notions of old and new luxury. At the end of this first part, the student will show the latest development of the luxury construct by getting important insights from the practitioners point of view founded in articles related to the luxury world. Literal definition of luxury Websters Revised Unabridged Dictionary (1913): Anything which pleases the senses, and is also costly, or difficult to obtain; an expensive rarity.'[1] [2] Economic definition of luxury Mason (81): Un produit est consid ©r © comme luxueux si l ©lasticit © de la demande par rapport au revenu est sup ©rieure    1. Philosophers definition of luxury Paul Iribe (1932): Luxe: besoin qui commence o ¹ finit la n ©cessit ©.'[3] Voltaire (1694-1778): Superflu chose tr ¨s n ©cessaire. Jaime le luxe et m ªme la mollesse. Rousseau: Le luxe doit  ªtre rejet © car il est contraire aux exigences de la nature. Sociology researchers definition of luxury Bourdieu (79,84): Comme tout acte de consommation, lachat dune marque de luxe est un moyen daffirmer sa position sociale, de faire croire    un changement de position ou prouver un changement de position sociale. Tout d ©pend du r ´le que lindividu joue ou pense jouer au sein de son groupe de r ©f ©rence. Baudrillard (68): Lacc ¨s au luxe est d ©termin © par une volont © sociale de se distinguer, de se d ©marquer ou bien encore de saffilier    un groupe. Suivant le groupe social auquel la personne se r ©f ¨re, le luxe aura une signification diff ©rente. Maffesoli (96): Lanalyse du luxe par le prisme des classes ne prend pas en compte le resserrement des individus autour de groupes restreints, de tribus. La consommation devient alors un plaisir personnel et intime, sans volont © ostentatoire. Management researchers definition of luxury Gutsatz M. (96): Le luxe comprend deux niveaux de repr ©sentation. Le premier niveau est mat ©riel, il comprend le produit et la marque (son histoire, son identit ©, son savoir faire unique, le talent). Le second niveau est psychologique. Il sagit de repr ©sentations qui nous sont propres, influenc ©s par notre milieu social et les valeurs de la marque. Roux E. (91): La marque de luxe se caract ©rise par une valeur ajout ©e symbolique, imaginaire ou sociale qui la diff ©rencie des autres. La marque de luxe correspond ainsi aux besoins symboliques que le consommateur peut ressentir (par opposition aux besoins fonctionnels ou de vari ©t ©). Laurent G., Dubois B. (95): Le luxe est subjectif, personnel et perceptuel. Si lon cherche    d ©terminer les attributs caract ©risant un produit de luxe, 6 dimensions apparaissent : Une qualit © sup ©rieure et per §ue, un prix  ©lev ©, une s ©lectivit © et une raret © des produits et de la distribution, un pouvoir attractif important un savoir faire certain et la non n ©cessit ©. Practitioners definition of luxury Coco Chanel: Le luxe est le contraire de la vulgarit ©. Boucheron A.: Le luxe est une  « mayonnaise  » constitu ©e de diff ©rents ingr ©dients. Si lun dentre-eux manque ou est mal dos ©, la mayonnaise tourne. Le luxe est un concept et non un produit.[4] Jean-Louis Dumas-Herm ¨s, historic Chairman and CEO of Herm ¨s: [5] Just by analysing these few definitions of luxury, one can notice the absolute subjectivity of this concept. It stands out that luxury has got a close linkage with pleasure, rarity, exclusivity, quality, high price tag. Economists define luxury as something which is unnecessary, statement which would be probably argued by some studies on the consumers reasons to buy luxury. For someone (Rousseau) luxury should even be avoided because it is not a primary need of the human being. Luxury is something that belongs to the inner part of each individual but it can be also highly other-oriented. By wearing or experiencing luxury items, an individual expresses his own personality and can show his social status and position in the community. The fact is that luxury is probably a bit of everything, a perfect trade off of opposite concepts. This makes luxury a kind of mystery. After this round-up, the study will briefly present the etymology of the term luxury before briefing touching the historical evolution of luxury. Etymology of word luxury According to Dubois, Czellar and Laurent (2005) the English term[6] luxury is derived from the Latin luxus, which, according to the Oxford Latin Dictionary, it signifies soft or extravagant living, (over-)indulgence and sumptuousness, luxuriousness, opulence; luxus also means sensuality, splendour and its derivative luxuria is extravagance, riot etc. Merriam-Websters Dictionary defines luxuriance as something characterized by richness and extravagance, often tending to excess. The word luxury is also often semantically associated with lux the Latin word for light; therefore, luxury carries connotations of brightness. It is glittering and, in addition, it is something visible. The evolution of luxury Until the Middle Ages the writings point out that luxury was the reflection of the religious mystery that drives the human being to go beyond himself driven by an offer or a sign. But the heyday of luxury is without any doubt the Renaissance (15th and 16th century), flourishing period for literature, art and science. This period reflects the explosion of luxury, vogue of the ostentatious architecture coming from Italy. At that time, luxuries are exclusive items belonging to the aristocracy and the court. During the Renaissance luxury becomes the prerogative of the bourgeoisie. During the 18th and 19th century luxury remains exclusive of the  ©lite. The 20th century signs an important step in the evolution of luxury. Mainly after the Second World War luxury becomes almost conformist, not extravagant or eccentric. In the â‚ ¬Ã‹Å"80s, the focus is on the luxury consumer; in this time, younger period discover luxury thanks to the accessories. At the end of this decade, there is the boom of luxury for what concerns the distribution channel development. The major players widen their reach by exploiting the markets where they are present and even by entering new markets. At the beginning of the â‚ ¬Ã‹Å"90s, the crisis that hit also the luxury industry, pushed to rethink the concept of luxury that gained a higher spiritual/moral meaning in addition to the impeccable quality.[7] Old-luxury vs New-luxury With the 21st century, new terms about luxury are emerging in the practitioners literature. For the purpose of this research paper, in the next few lines some considerations will be made on the expression of old luxury in opposition to new luxury in order to clarify their meaning. Some practitioners argue that old luxury is about the good itself and is defined by the company, in opposition to This seems to trace a clear line between the two concepts: old luxury is about the material thing, it is about stuff. Instead, new luxury is about experiencing. Nowadays, it seems evident that old luxury cannot anymore survive. The high quality of luxury products is assumed by consumers who are looking forward for something more. In our time, luxury is increasingly defined as those special qualities, features and attributes intrinsic to a product and that go beyond the item itself. According to Ms. Danziger (2008)[9], the product itself does not anymore create personal fulfilment. Today, luxury is in the eye of the beholder and the consumers perceptions are not anymore, exclusively depending on the exceptional quality of luxury products and on the high price tag. This does not mean that the materialism is not important but only that consumers are eager of experiences. Therefore, as a consequence, a shift from product-centric to consumer-centric point of view becomes inevitable to attract luxury consumers. The needed clarification of old luxury and new luxury concepts will become also useful when the study will discuss the definition of luxury brands and in the research of the consumers perception of the Montblanc brand which will lead to the students recommendations at the end of this research paper. At this point, it becomes interesting to see how the todays definition of luxury has evolved in the light of the recent events occurred in autumn 2008 which had an important impact on the entire economy and, therefore, also on the luxury industry. Todays definition of luxury ppt vale, crisis, bling bling, tradition, According to Yeoman and McMahon (2005), luxury is incredibly fluid, and changes dramatically across time and culture'[10]. This opinion becomes very much clear by thinking if the meaning of todays definition of luxury is the same definition of luxury of just eighteen months ago. Today it is even harder to give an accurate definition of luxury. After the financial crisis, culminated with the bankruptcy of some key players in the real estate and banking industry which caused a chain reaction hitting all the other sectors, the perception of luxury has surely changed, at least to a certain extent. This critical point merits further considerations and, therefore, it will be investigated in the following research at the core of this study. In the next lines some leaders opinions in luxury will be presented. Some of these thoughts were collected in a confidential in-depth research carried out at the beginning of 2009, supplied by Montblancs management. They will introduce the students point of view about the sharp evolution of luxury meaning in the last months. Herein, some comments about the change of luxury construct in the last year. S. Toledano, Dior: Compulsive shopping, its over. M. Nieto, Baume Mercier: Price sensitivity is coming back fiercely. C. Binkley, The Wall Street Journal: Its bling over J. Rupert, Richemont: During a recession, Im sure consumers will choose solid values. B. Pavlowski, Chanel: Dont neglect any aspect of the product quality. R. Palti, Le Nouvel Economiste: Many markets are saturated and there is an increasing number of offers proposing the same service. Finding what will best meet the clients expectations is no easy task. And yet, in these days of economic, financial ( lack of confidence) crisis, there is not a single company that can afford not to satisfy its clients, even just to sell. B. Arnault, LVMH[11]: post-recovery customers will not only place a particular emphasis on values like quality and craftsmanship, but also on exclusivity and commitment to social and environmental responsibility. D. Dion, Sorbonne University: Luxury has to return to its exclusive and extraordinary roots. B. Fornas, Cartier: We are witnessing a return to true luxury and high end luxury products, which Cartier symbolises. JC Biver, Hublot: When there is a crisis, it is necessary to get as close as possible to ones clients to better understand them, to reassure them and to make in due time the right decisions. S. Toledano, Dior: There should be both empathy and connivance between the brand and the client. A. Ahrendts, Burberry: Even though the overall market may become difficult, I think that retailers and customers are always open to a new innovative idea or a new exciting concept. Jeffry M. Aronsson, Donna Karan: luxury is attention to detail and quality backed by superior service.'[12] B. Pavlowski, Chanel: One should keep investing in creation. D. Peters, Jewelers of America: Selling in challenging times is not about product and its not about price. Rather, its about people and relationships, and the quality of the customer experience. J. Taylor, Harrison: The definition of living well is changing. There is a desire to not stand out. If youre laying people off, you dont want to buy a Ferrari. S. Geary, Mulberry: In the coming months, the mood will be against that â‚ ¬Ã‹Å"blind consumption. A. Arnault, LVMH: The collection focused on elegance and discretion and used materials that were noble but not too visibly noble. Giorgio Armani: Those who deliver what they promise to their customers, and bear their customers in mind, will survive the current economic climate. After this round-up, some further considerations have to be made. At our time, some relevant trends can be observed in luxury. These trends have an important impact on todays interpretation/ perception of luxury. Increasing of price sensitivity is one of them. In time of crisis, luxury sector is one of the most negatively affected due to the nature itself of luxury products. According to Maslows pyramid, luxury products do not belong to the first steps of the human beings needs (phy

The Chrysalids: The Importance of Telepathy :: The Chrysalids

The Chrysalids:   The Importance of Telepathy    Some people dream about having an ability to communicate through mental telepathy.   Some even claimed to have this ability but it played an important role in the novel The Chrysalids.   The author created an interesting environment.   There was no communication and the only people who could communicate between each other were the ones that had the power of telepathy.   Because in some areas the land was so dangerous because of the radiation that people were cut of from another and left on a small piece of land.   They could not communicate.   Though-shapes not only developed the plot of the story but greatly affected the lives of some characters and might affect Waknuk.   Ã‚  Ã‚   We all know that people in Waknuk were very superstitious but did it actually help the plot to develop?  Ã‚   On page 91 through 103 finally and idea gets out about some people being able to communicate through thought-shapes.   When Katherine and Sally got caught and tortured they finally tell some of the names to the inspector.   This forces David, Rosalind and Petra to runaway to the fringes, and they established some kind of contact with a woman from Sealant (Zealand, On page 134).   The help that the sealant woman promised is on their way to the fringes.   The plot is greatly influenced, David learns more things as the time goes on.   He discovers who is the Spiderman(Gordon) and where is Sophie.   He meets them and learn what it is like to live in the fringes.   When the sealant woman rescues David, Rosalind and Petra they are brought to a big, developed city like the one in David's dreams. Because of the telepathy David discovers that such a city really exists but most of all through Petra they establish contact with a more civilized people than they are.   Because of the conflicts in the story it leads the main characters to discover the sealant city.   Ã‚  Ã‚   Telepathy not only affects the plot of the story but also the main characters in the novel.   The most obvious thing is that David, Rosalind and Petra are saved.   They have a chance to learn, experience new things they never saw or heard before.

In The Movie tombstone, Friendship Comes In Different Forms :: essays research papers

In the Movie "Tombstone", Friendship Comes in Different Forms Friendship between two people can come in many different forms. In a companionship you could just be acquaintances, where at one time or another someone might have done something for you that might have changed your life for the better. To this individual you feel as if you owe them a favor in return. For this reason you would always help them in their time of need. In the movie Tombstone, Wyatt Earp was the only amigo that Doc Holiday ever had. So no matter when Wyatt was in trouble Doc was always there for him. For example the time all of Wyatts' brothers were murdered and Wyatt took revenge on the people who did it. So, even though on his death bed, Doc Holiday, got up and went with Wyatt to help him slay them. This is one way that a friendship can form between two people. A further example of the friendship between Wyatt and Holiday was when the Dalton gang had come into town with their guns and went into the O.K. Corral. They were going to get Wyatt for killing one for their brothers. Doc knew that Wyatt might of been killed if he went there on his own. So again, even though not in the best of health, Doc went to help Wyatt out. Another type of friendship is the one that came between John Oakhurst and young Tom Simson in the story of The Outcast of Poker Flat. In this camaraderie the two men were in a poker game and young Simson lost all of his money to Oakhurst. After the game Oakhurst pulled him aside and gave him his money back and a little lecture on not to gamble any more. By this he made a slave (friend) for life. A few months later when Oakhurst became exiled out of

Does Substance Use Increase Violence in Adolescents? Essay -- illicit

With different types of violence happening in all aspects of human life, and our perpetrators seemingly getting younger it brings to bear the question what role substance use has in crime. Crime comes in many forms, for example Cyber Bulling, Assaults, Intimate Partner Violence to name a few. Adolescent Suicide Cyber Bullying and Physical Assaults Suicide is the third leading cause of death (Murphy et al. 2012) If it is a crime or not is debatable. Suicide has historically been treated as a criminal matter in many parts of the world. However, the decriminalization of individual suicides has occurred in western societies (Wikipedia). Alcohol/ Illicit drug use is the prime behavior or risk factor associated with bullying and suicide. Conversely Victimization as a result of bullying shows an increase potential to adolescent alcohol/ drug use (Mitchell et al. 2007; Windle 1994). Other results from the studies of bullying victimization, and Alcohol use suggest that experiences of bullying creates an adverse cognitive process that increases the chance that an adolescent will use alcohol/illicit drugs. Using alcohol as a mechanism to deal with undesirable effects is reflective of research done in the past about the cause of adolescent substance use (Sher, Grekin, and Williams 2005). There are other studies that have shown subst ance use may have a cyclical relation in the ongoing effect of victimization and victimizing. The result is that substance use may facilitate young people that are already having suicidal thoughts to act upon them by decreasing inhibitions and raising destructive behaviors (Gould et al. 1998). Association Between Adolescent Drinking and Adult Violence The usage of alcohol plays a substantial part in t... ...the conï ¬â€šict in adolescent dating relationships inventory. Psycholog- ical Assessment, 13, 277–293. Wolfe, D. A., Scott, K., Wekerle, C., & Pittman, A. (2001b). Child maltreatment: Risk of adjustment problems and dating violence in adolescence. Journal of the American Academy of Child and Adolescent Psychiatry, 40, 282–289. Wolitzky-Taylor, K. B., Ruggiero, K. J., Danielson, C. K., Resnick, H. S., Hanson, R. F., Smith, D. W., et al. (2008). Prevalence and correlates of dating violence in a national sample of adolescents. Journal of the American Academy of Child and Adolescent Psychiatry, 47, 755–762. Xue, Y., Zimmerman, M. A., & Cunningham, R. (2009). Relationship be- tween alcohol use and violent behavior among urban African American youths from adolescence to emerging adulthood: A longitudinal study. American Journal of Public Health, 99, 2041–2048.

Mother to Son

Langston Hughes’s poem entitled â€Å"mother to Son† is a poem of nurturing, love, and discussion of thoughts. The mother as the narrator of the poem shares her thoughts about life. She said that life is not an easy journey.   She relates her life to a stair, which was not a crystal or a beautiful and genuine gem. As what she is trying to tell her son, life is a never-ending journey with full of mysteries, fear, struggle, pain, success, and meaning. The mother saw her child giving up on something so she told him not to think about the negativities for it was the challenge of living. From the beginning of the poem, the narrator already took place as the authority and judge. As she stated her case, she already concluded many things around her journey and life. However, every insight that was imposed as personal justifications by using the words â€Å"for me†. It means that the conclusion is an opinionated discussion. Everything is logical but deep. The narrator reaches her hand towards her son as she wanted him to become a better person like the way she treated her life during her childhood until she became an adult. Her transition from being a soft-spoken mother to an imposer and going back to a nurturing and loving mother is a also a significant idea within the poem as she used the word â€Å"son† in the beginning, â€Å"boy† in the middle and â€Å"honey† in the latter part of the poem. The word â€Å"son† showed her literal relationship with her child. As she used the word â€Å"boy† it shows that the narrator became an imposer, but as she went used the word â€Å"honey† she imposed a more intimate relationship with her child – her love, nurturance and acceptance of her son’s weakness. Through this, the relationship of mother and child became an educator and student relationship but soon goes to a more intimate relationship that moulds the mother and the son to be intact. In terms of the symbolisms, elements, and images within the poem, the author used the images that can be seen within the house such as carpet, stair, and floor. It shows the true essence of motherhood because literally or logically speaking, mothers are made to nurture the home and the family. By looking or analyzing the images alone, it can be seen that narrator is a woman or a mother to be specific because it embossed the responsibilities of a woman within the house. There are also ironies within the poem such as dark and light, climbin’ and landin’, and fall and climb. The author showed a balance justification of strength and weakness towards the mother’s personality showing that she was not a perfect person, but trying to become a better one for her child. The author succeeds his attempt to incorporate both negative and positive aspects of life, which is a sensitive issue especially if a child is part of the situation. His attack was simple but complete. He stated everything a mother and child should know within a short poem that distinguishes him to become an effective moralist poet. The passage â€Å"Life for me ain't been no crystal stair† was the main thesis of the poem. At the end of the narrator’s discussion, she showed in what she is trying to say about life by restating the main argument of the poem. This attack shows her responsibility to give her child a goof faith or belief how life is going to be as he went to his own journey. She pushed her son to climb the stair without thinking of the negative aspects of life but always on the positive side of everything because negativities are part of life but it was not the only reason for living. Work Cited Hughes, Langston. Mother to Son. (n.d.) 5 December 2007.

How I want to be Remembered

I would like to be remembered in a lot of ways that I know I will not. I would like to be remembered as a brave, strong,smart young lady, but I will probably be remembered as the lesbian Satanist who was smart except nobody knew because she never tried.Think of the ways you remember people. You remember them for their bad and their good. What if you had no good , what if you had no bad? That’s impossible everybody has a little bit of both in them people just don’t always remember it. The way you are remembered is based on how you behaved and what did while you were around. Think of our founding fathers. They had their faults ,but their good out shines the bad. Now think of all the wars we’ve had. Their were leaders on both sides. Each side ruitted for theit leader thinking they were good and the other was bad.For the other team is was reversed. This shows how there are two sides to every story and how the opinion changes based on who is telling the story. Some pe ople might remember the good about you,some might only remember the bad about you,some might remember the bad and the good,and some might not remember you at all. You always think of the first impression you make well what about the last? When you’re dying would you like people to come see you or have them not and have their last memory of you be good instead of you dying? Just like would you rather have an open casket or a picture of you displayed at your funeral?Remember that every moment could be your last and to make the most of it. Remember the last things you say to somebody because it might be the last words you ever say to them. I’m not saying live your life in fear trying to make every moment good because it could be how people remember you. I’m saying to live your life to the fullest,make the most of every moment,mean the words you say,cherish your time with the people important to you,do something worth living for. Sometimes we’d rather not be remembered or we’d rather not remember somebody. Sometimes no matter how hard you don’t want to remember somebody you do because they meant something to you and even though it hurts to think about them you still do.Sometimes you remember the good things and those hurt you because that person is gone and you can’t have those moments again and sometimes you remember the bad moment and they hurt you now because they hurt you them. That person might only be gone temporarily like they are away on a trip or you were a couple and broke up. If you know they are coming back or not the time without them  is still lonely and painful. If you’re lucky that person might come back (if they aren’t dead because if they came back then that’d be weird and ya know zombie like). If you die you would like to be remembered for all the good things you did not the bad.Some people would be sad if you were gone and some might be happy. You don’t want the ones you love to be sad that you’re gone ,but you don’t exactly want them to be happy about it either. You would like them to mourn you just not be upset that you’re gone because you still want them to live their lives happily without you. Things don’t always go as planned. Sometimes people leave unexpectedly and don’t come back and sometimes people die without warning.Life doesn’t follow a plan it goes with the flow and to live life happily that’s what you need to do too. Expect the unexpected. I’d rather live life to the fullest with the people I love then living it full of regret for things I never did and the things I never said. I actually don’t want to be remembered I’d rather be forgotten entirely once I die. It is just easiest that way.

Effect of computer usage to the academic performance of the selected senior students Essay

INTRODUCTION Video games have come a long way since today’s adults sat down at a computer to play Pong or Donkey Kong. The newest-generation gaming consoles are as powerful as personal computers, and can accomplish many of the same things. And today’s games are increasingly realistic and technologically advanced. Social networking has even made its way into the video game industry with online gaming. These virtual worlds can be complicated and perplexing to parents, which is why it’s important for you to understand what your child is playing and when to get worried. Did You Know? In 2009, over 11 million people played World of Warcraft, an online, subscription fee-based multiplayer game. According to one study, nearly 1 in 10 young gamers displayed behavior patterns similar to addiction.1 The Kaiser Family Foundation found that 8- to 18-year-olds are exposed to an average of 10 hours and 45 minutes of media each day. Whether your child is an avid gamer or rarely picks up a controller, it’s important to understand the world of video games–especially in the age of online gaming–so you can make your child’s experience with games both a positive and a beneficial one. ————— 1. Douglas Gentile, â€Å"Pathological Video Game Use among Youth 8 to 18: A National Study,† CHAPTER I INTRODUCTION Background of the study The youth of today no longer seem to spend their leisure activities like in the olden days; outdoor games or playing with toys, instead, they spend their free time in their homes, internet cafà ©s or computer shops simply to satisfy their hunger; and that hunger is Online Gaming. Online gaming has such a profound impact on not only the young, but dynamically every age group as well. So far, virtually anyone is able to go on a computer and  punch through the keys and mouse in order to get a high score, chat with players, get the rarest items, and level up as fast as possible. Yes, there seems to be no restriction as to whom, how or what online gaming can extend to. As in any situation where new technology is introduced, the social impact of the Internet is being looked at. One social problem that has been observed is that the Internet cafà © has become mainly game centres. About one-half to two-thirds of the computers in a typical Internet cafà ©, according to one study, are devoted to games (violent and gory games). The use of the remaining computers was roughly split between browsing, email, online chat, word processing and research. The Internet cafà ©s have become not just game centres. They are becoming centres off addiction among the youth, mostly boys, including elementary school pupils. According to one concerned Internet cafà © entrepreneur, â€Å"Internet cafà ©s are seducing youths to a new form of addiction, one which may not destroy their bodies as drugs do, but which is certainly twisting their minds. To the young play is reality and reality is play.† (Maslog C. (1998) Internet and Social Issues, Philippine Communication Today, Quezon City: New Day Publishers). Online gaming has emerged as a popular and successful source of entertainment and play for people of all ages, especially for the students. It refers to the games that are played over some forms of computer network, typically on the internet. These games are played online, in which you can connect with multiple players. It is normally platform independent, relying on the web browser and appropriate plug-in. It is one of the best inventions that is made ever by human beings. It has the ability to link players together. It has been one of the most popular activities in entertaining for younger people. Because of this, almost everybody is into it. Its fantastic characteristic makes a lot of students become hook on it. It provides entertainment and at the same time, online socialization with different kind of people. But sometimes, it causes negative effects. Development in technology brings many things that people don’t have many years back. One of these things is online gaming that is provided by the internet. Online gaming is one of the widely used leisure  activities by many people. Teenagers who are playing these online games said that they are playing these games just for fun, to keep away from the heat of the sun, without knowing that there are a lot of effects of playing these games that are more than what they think. Playing online games, according to some research is beneficial. It enables the mind of the players to be more active, especially those puzzle-based games. It helps the player to come up with decisions in tight situations, especially those adventure games that keep the players to be alert, active and strategic. Playing these types of games makes the player experienced different feelings because it is as if the player is really the one taking the challenges. Introduction As time passes by, technology continues to evolve. Because of technology, new things were created that sustains and lightens human work. Computers were created because of technology. Computers were the greatest thing ever invented by man itself. In the modern age, computers have become a part of man’s life. Almost all the things around us were made by computers with the aid of modern machines. From the edited books, design, special effects in movies, and televisions etc., were all made by computers. Along with the evolution of technology, computers continue to upgrade as well until the time that computer has now become a part of man’s everyday life that are hooked to computers. Computers can now edit documents to your PC, play mini games, search information you need using the internet, save documents to your PC and play online games. It’s like an all-in-one gadget that can do all the things you want anytime you need it. From 1990 to the present year, online games had a big impact to us especially teenagers. Online games have many genres, including FPS games, MMORPG, Casual games and multiplayer games. A game will become an online game if it involves in using a computer or a series of computers with one player in each computer to battle it out with other players using the Internet depending on the game genre. â€Å"Effects of computer usage to the academic performance of students† Chapter II REVIEW OF RELATED LITERATURE The scope of Computer effects derives a wide scope of related literature that is worth mentioning. In this regard, this literature review concerning the effects of computer usage to the academic performance of students, will address the following areas relevant to this study: History of the Computer; Importance of Computers, Negative Effects of Gaming; Computer Crime; Computer Use recommendations; and conclusion. HISTORY OF THE COMPUTER Many people do not know how, or even when computers were first made. Even before the first electronic computers were made, many people believe that computers started with the abacus, a simple counting device. The abacus is believed to have been built in Babylon in the fourth century B.C. The â€Å"First Generation† of computers started in the very late 1930’s. These computers were grotesquely slow, colossal in size, created much heat, used hundreds of kilowatts of power, and were about as reliable as a used up match (www.pbs.org). As time went on, these computers evolved from using vacuum tubes to transistors. Transistors mark the beginning of the â€Å"Second Generation† of computers in 1947. Unfortunately, the 2nd Generation did not advance as much as most people hoped, but eventually, the â€Å"Third Generation† was brought about by the invention of integrated circuits in 1958. Integrated circuits replaced transistors, and many computer languages came out in this time. Many more computer companies were born during this time, and eventually this led to personal computers for everyday use. Microprocessors introduced the beginning of the â€Å"Fourth Generation† and a time where computers were in almost every house. What Is The Importance Of Computer? Computers are extremely important in the modern world of today. In the fast moving life of the modern world of today, computers hold tremendous significance. Many of us will feel crippled without a computer, as we have gotten so used to this machine. The importance of computers can not be denied in the corporate or business world, at the work place and even in one’s personal life. In the modern work place, pen are paper are becoming extent. It will not be long ,before pen and paper stop to exist altogether. Same is the case in schools and colleges. Children today are forgetting how to write and many blame their awful hand writing on this machine which has taught everyone to type at a speed of at least 50 to 60 words per minute. The children of today have bad handwritings and the children of tomorrow may not even know how to hold a pen. Thanks to the computer. Computer has become an important tool for keeping databases, filing systems, track records. It has made record keeping and account keeping much much easier than it ever was. It helps an organization save tons of times. It has made data analysis extremely easy, and it can be done at a single click of the mouse. Computers also serve as useful tools for communications . Normal post is now commonly referred to as snail mail, as the must faster email has replaced it. INTRODUCTION Development in technology brings many things that people don’t have many years back. One of these things is online gaming that is provided by the internet. Online gaming is one of the widely used leisure activities by many people. Teenagers who are playing these online games said that they are playing these games just for fun, to keep away from the heat of the sun, without knowing that there are a lot of effects of playing these games that are more than what they think. Playing online games, according to some research is beneficial. It enables the mind of the players to be more active, especially those puzzle-based games. It helps the player to come up with decisions in tight situations, especially those adventure games that keep the players to be alert, active and strategic. Playing these types of games makes the player experienced different feelings because it is as if the player is really the one taking the challenges. Despite those benefits, playing these games also bring negative effects. It requires much of the player’s time, leaving school activities and home works unattended. DEFINITION OF TERMS Online gaming —– are games that are played online via the Internet Internet ————— an electronic network of computers that includes nearly every university, government, and research facility in the world. ICAD——————- Internet Cafes Association of Davao City Eyestrain————- pain and fatigue of the eyes, often accompanied by headache, resulting from prolonged use of the eyes, uncorrected defects of vision, or an imbalance of the eye muscles. Obesity————— the condition of being obese; increased body weight caused by excessive accumulation of fat. Aping—————– the act, practice, or art of copying the manner or expression of another Epidemic———— as used in the study, is a widespread or scattering youth violence